Keita Endo

Following his move to Kashiwa Reysol, Endo's current-season form is down 17% on last season (Season 24→20), while his Rating climbed 36→38. His peak season for form remains 2025/26 (Season 24).

Domestic career

Season	Club	Apps	G	A	Match	RTG	Season
2027/28	Kashiwa Reysol · 5th	10	3	0	6.73	38	20
2026/27	FC Tokyo	20	3	0	6.84	—	—
2025/26	FC Tokyo · 11th	23	5	0	7.12	36	24
2024/25	FC Tokyo · 7th	11	2	3	6.91	42	11
2023/24	Eintracht Braunschweig · 15th	6	0	0	6.52	46	3

Domestic-league totals per season. RTG = Field Insider Rating (potential / ceiling); Season = age-blind form that year. 7 earlier seasons in the full career.

Japan · international

Side	Apps	G
Japan	2	0
Japan U23	9	0
Japan U21	4	0
Japan U20	3	0

Career caps & goals — tournament breakdown in the full career.

Scout report

Squad depthAttacking midfielder

K. Endo is a 28-year-old attacking midfielder at Kashiwa Reysol, rated 37 overall by Field Insider's model, ranking 82nd of 193 on scout potential in the J1 League. An experienced operator, he has been a rotation option this season (41.1% of available minutes). He brings 0.39 goal contributions per 90 (0.39 goals, 0 assists). Below: strengths, watch-points, market-value outlook and the latest transfer news on Endo.

Judged on this season alone, Endo graded 20 — a workmanlike campaign that ranks 8th of 12 of the 12 attacking midfielders in the J1 League, on 3 goals and 0 assists in 10 appearances (0.385 involvements per 90).

Year-on-year, that's a drop on last season (Season 24 → 20). Over the 7 seasons on record his form has trended upward, peaking in 2025/26.

On long-term talent our Rating reads 37, 8th of 12 of the 12 attacking midfielders in the J1 League. At 28 Endo is in his prime years, and a market index of 6.1 reflects that trajectory.

From the career report

Read the full career report →

Below his 2025/26 peak but holding a solid level — the platform for a return is there.

Peak: 2025/26Trending upRemarkably consistentStepped up 2024/254 clubs

Current potential8th of 12 attacking midfielders · J1 League · 10 apps Current season8th of 12 attacking midfielders · J1 League · 10 apps 8th-best attacking midfielder in the J1 League 82nd in the J1 League · potential 8th-highest potential attacking midfielder in the J1 League

Ratingi

8th of 12 attacking midfielders

19.9

Seasoni

below regular-starter level

41.1%

Minutes

rotation minutes

0.39

Goal contrib / 90

productive for the role

Output in context · Kashiwa Reysol finished 5th of 20 · an upper-table side

Apps

Goals

Assists

G+A

0.3

Goals / app

3 goals in 10 appearances (0.3 per game) — light end product the role wants to see climb.

Strengths

Final-third output. 0.39 goal contributions per 90 (0.39 goals, 0 assists) — productive for the role.

Watch points

Game time. Only 41.1% of available minutes — needs a settled run to prove the level.
Defensive numbers. Modest 1.92 defensive actions per 90 for the position.
Level. Rates below a nailed-on top-tier starter on our model.

Outlook

With a Rating of 37, Endo carries the 8th-highest potential of the attacking midfielders in the J1 League of 12 — though on just 10 appearances this season, so the standing rests on a small sample. In the final third he profiles as a productive contributor (0.39 goal contributions per 90). Experienced and reliable, but the value curve is easing (1.2× now → 0.9× projected in three years).

Generated from Field Insider's rating model · AI-written analysis to follow.

Per 90 & availability

Minutes played %41.1%

Available fixtures10 of 10

Goals / 900.385

Assists / 900

Goal contribution / 900.385

Defensive actions / 901.923

Player flow

Goal involvements3

Shot conversion %33.3

Shot accuracy %47.4

Pass accuracy %75

Dribble success %77.8

Cards / 900.128

Foul involvement / 902.564

Season-by-season progression

Rating (potential)Season (form)

Value & potential by age

Market valueRating

Solid = now · dashed = projected

The gold line is market value — an index (not €) blending rating, age and league. It climbs through the early 20s, peaks around ages 23–27 (~10), then tapers with age. At 28, Endo sits on 6.1, past its peak and easing. The blue line is Endo's projected Rating — 37 today — recomputed at each age, so it follows the same rise-and-fall as a career matures and declines. Solid = up to today; dashed = projected.

Season statistics

Bars = where he ranks among attacking midfielders in the J1 League with 600+ minutes this season.

Shooting

Goals3

Shots on target9

Shots19

Passing

Assists0

Chances created11

Passes274

Pass accuracy75%

Possession

Successful dribbles7

Dribble success77.8%

Duels won32

Duels won %47.8%

Fouls won9

Defending

Tackles6

Interceptions3

Blocks6

Fouls committed11

Yellow/red cards

Yellow cards1

Red cards0

Transfer history

€0.9M total transfer fees · 6 moves

Kashiwa ReysolJun 2026 – now

FC TokyoJul 2024 – Jun 2026Free

FC Tokyo(on loan)Jan 2024 – Jul 2024

Eintracht Braunschweig(on loan)Jul 2022 – Jan 2024

Union BerlinJul 2021 – Jul 2022€ 900K

Union Berlin(on loan)Jul 2020 – Jul 2021

Yokohama F. Marinosuntil Jul 2020

About K. Endo

Keita Endo is a 28-year-old attacking midfielder who plays for Kashiwa Reysol, born on November 22, 1997 in Yokohama, standing 175 cm tall. He is from Japan. Kashiwa Reysol currently sit 5th of 20 in the J1 League.

This season

In the current season, K. Endo has made 10 appearances with 3 goals and 0 assists across 702 minutes, with 1 yellow card.

K. Endo's next match is on October 31, 2026, when Kashiwa Reysol face Urawa at home in the J1 League.

Field Insider's view

Field Insider currently rates K. Endo at 37 with a Season form score of 19.9, ranking 82nd of 193 attacking midfielders in the J1 League. See the full scout report for strengths, watch-points and the market-value outlook.

His honours include 2 career titles — among them the J1 League. Full list in the career record.

Career

Across 12 recorded seasons, K. Endo has totalled 211 club appearances with 26 goals and 15 assists for 5 different clubs. His busiest campaign came in 2019/20, with 33 appearances for Yokohama F. Marinos.

K. Endo's career has also included time at FC Tokyo, Eintracht Braunschweig, Union Berlin and Yokohama F. Marinos.

On the international stage, K. Endo has represented Japan, Japan U23, Japan U21, Japan U20 — 18 caps in our records.

Transfer news

No transfer news found for this player.

Profile

Season stats

Performance data · by competition

Career

Scout report

Output in context · Kashiwa Reysol finished 5th of 20 · an upper-table side

Strengths

Watch points